Have you ever needed to design a professional event key visual, invite or holding slide but couldn’t factor in the cost for a graphic designer? Intimidated by expensive design tools that you can’t afford? Well, we’re talking all things ‘accessible’ this week with a round up of our favourite easy to use design tools with the most effective results to help you elevate your event!
Let’s face it, in our current era, we’re a socially needy bunch. As social media dominates so much of our lives, we crave interaction both on and offline. There are events every week, every day even, and despite the current pandemic… events are still needed (albeit more virtually at the moment). A large chunk of an event budget would usually be spent on graphic design, naturally. We are visual beings, you just need to look at the success of Instagram for the proof of that, and attractive things attract people! But, what if you don’t have the money to spend on a graphic designer? Should you let that stop your event reaching its full potential? Oh hell no!
There’s a misconception that a graphic designer is needed for your event to have a professionally curated feel. But, let’s get this straight, with technology advancing rapidly; there’s absolutely nothing you can’t do on your own, even without possessing high level skills and expensive tools.
There are some major resources that can help you become your own graphic designer; build your own website, design your own apps and so much more.
SO, let’s get to the point!
What are these tools to help you make your virtual events WOW with graphics, without blowing your budget? Here, we review our top seven!
Canva is an impressive suite of graphic design tools and is largely considered to be the best tool for an unskilled designer. It’s a versatile graphic design resource with an impressive number of edit functions and layouts available. Picture or content blocks can be effortlessly organized and layered, and it’s easy to use additional items like content inscriptions and fun stickers.
Canva prides itself on being easy to use for anyone, with or without design experience.
Making your event brand professional is easy with Canva’s many templates, canva.com
Using Canva to create banners, infographics, social media templates or posts… you can make your virtual event (or event marketing) look professional in a matter of minutes, with zero design experience (or stress)!
In short, Crello helps you make great and exclusive content.
You can build an amazing branding concept and create graphics and videos to support your social media marketing. This is one of the easiest tools you can use to design your ads, make videos, and present the content exactly the way your customers demand. Including features such as; 10,000 design downloads every month, 30,000 static and animated graphic design templates, over 32,000 full HD video clips, animations and SO much more.
Using Crello, you can design logos, invitation cards, holding slides… basically anything your heart desires!
Pexels is a commercially royalty free stock photo and video site. With one happy reviewer stating, “Pexels is a god [send] for graphic and web designers.”
One consistent praise of Pexels is the amount of diverse photo content it offers for you to use, without worrying about copyright laws. The pictures also come in larger sizes for printing (great for Hybrid events!).
Another plus point in Pexels’ pro column is the ethnically diverse range of stock photos it possesses. Big claps all round for this! Pexels uploads 100 new high-resolution pictures each day, so photos are new and relevant and don’t have that “stock image” feel.
The fourth tool we love is Unsplash. Another commercially royalty free site, similar to Pexels, Unsplash is a marketplace for high-resolution pictures. This tool has a great mix of images split into easy to find categories including; current events, nature, fashion, interiors and SO MUCH MORE.
Letting users download and customize photos according to their needs gives Unsplash big bonus points in our books. This tool lets you see the stats related to the views and downloads of each photo and it also helps photographers gain exposure by being credited for their pictures.
One of the most famous tools on our list (a good alternative to Adobe Photoshop) is Pixlr.
Pixlr is known as one of the best free online photo editors. It’s a solid free graphic design software that is best for beginners who don’t want to invest time in learning graphic design or invest money in hiring a pro. And bonus…there’s not even an installation process. You can directly download the pictures which you’ve edited in minutes. Supporting five image formats (.png, .jpeg, .jpg, .bmp, and .tiff), Pixlr removes the fuss of converting images to fit your needs. Incredible software for editing on the go which provides a free vector editor and an array of free fonts, graphics, and stock images.
We aren’t the only fans of Pixlr; it has over 500M users!
Pixabay is a vibrant community of creatives. Allowing users to download any high-quality, royalty-free stock image or vector file is Pixabay’s main selling point. And, even better… it gives you the ability to download the pictures in various sizes (again…for FREE!).
In short, Pixabay has a large variety of public domain pictures and graphics to fit your graphic design needs.
Last but by no means least, Snappa is one of the best graphic design tools for beginners, because it’s so flippin’ easy to use. Snappa breaks down the designing process into easy steps, has thousands of templates and 500,000 high-quality stock photos. The free version of Snappa allows you to access templates, graphics, and five downloads per month. It’s quick and easy to use, including features such as; Graphic Resize, Social Media connection, Graphic editor, Visual Assets Library, Templates, Team collaboration and Custom Fonts.
You can create different graphics online with Snappa. Just select your favourite stock photo and get a head start with pre-made templates. Add texts, graphics, and effects in seconds. You can also remove background photos with one click and resize your best graphics in a flash.
So there you have it, our quick fire review of some amazing (and affordable) tools to make your virtual (and physical) events professional, without bursting the bank. Be your own graphic designer? Easy!